KARACHI: ARY News’ famous host Iqrar ul Hassan on Wednesday revealed why he never accepted offers of TV commercials despite being approached by a number of brands.
Speaking during ARY Zindagi morning show “Salam Zindagi”, Iqrar maintained that he received several offers from known brands who were ready to pay millions for a single endorsement.
“Some brands wanted me visit their production plants and make a video of my visit, however, I don’t want to give an impression to the people that I raided places where unhygienic oil/ ghee was prepared so that one day we could endorse a big brand and earn money,” Iqrar explained.
He added that he doesn’t want people to lose trust in him or his work.
Iqrar hosts “Sar-e-Aam, a show famous for exposing corrupt and unauthentic products/public services like fake amils (faith healers), poorly manufactured products disguising famous company names, etc.
The episodes differ greatly, episodes exposing dark sides of the community are also aired. The general idea of the program is to show the public whatever is happening under their eyes so that they are aware of those guilty of these crimes. The program is also famous for the seal up and permanent closure of many fake industries, illegal home businesses, and figures misleading the people.
The team comprises up of informers who are paid for every information of an illegal activity, camera men, the host himself and other necessary people for the recording of a show.