Amazon ad sale boom could challenge Google-Facebook dominance
SAN FRANCISCO/NEW YORK: Amazon.com’s expanding business of selling space on its site to merchants helped it double profits on Thursday, and some see the move as a step toward taking advertising dollars from Google and Facebook.
With $2 billion or less of advertising revenue, Amazon is dwarfed by Alphabet’s Google and Facebook, often called an internet duopoly, but it is growing fast, may be outselling ads on Twitter Inc and Snapchat, and it has advantages that other contenders lack.
Amazon has users’ purchase data and…