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crocodile logo

Lacoste’s crocodile logo leaves its iconic spot

PARIS: French fashion brand Lacoste on Wednesday swapped the crocodile logo on its shirts for the first time in its history for 10 of the most endangered species on the planet. The green Lacoste crocodile -- one of the world's best-known logos -- was replaced by the Sumatran tiger, the Javan rhino and the Cao Vit gibbon on the chest of its classic white polo shirts in a limited edition charity tie-in with the Save Our Species conservation group. All but a handful were sold out within hours of going on sale for 150…