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Group M

GroupM launches 3rd most powerful global agency in Pakistan

GroupM, the Leading Media Investment Management Company in Pakistan and globally, launched its 3rd most Powerful Global Agency, “MEDIACOM”in the country on April 7. Fouad Husain, CEO GroupM Pakistan unveiled the Biggest News of 2018 in the advertising world at the MediaCom launch event! “All Agencies of GroupM have a unique culture that reflects our GroupM Vision. At MediaCom we believe that everything starts and ends with our People. This is the cornerstone of our ‘People First’ Philosophy’. Our four global behaviours…

Ecomm Fest’18: Immerse into Digitization!

GroupM has always been the leading agency when it comes to bringing about digital innovations and industry first product launches. Once again GroupM brought together its clients, media agencies and peers to educate on the importance of ecommerce in 2018 through #DigitalDay3 - Ecomm Fest. This time the digital day emphasized on driving conversions via E-tailor partnerships and highlighted the ecommerce eco system. The scope of Ecommerce in Pakistan has grown at an exponential rate over the last few years. In…