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online shopping

Ad firms using tools to help them read your mind

Why did you splurge on that new pair of shoes? Or that pricey smartphone? More and more advertisers are trying to tap into the unconscious to divine the invisible forces that drive those spending decisions. Using gadgets to track eye…

Google and Walmart team up to challenge Amazon

SAN FRANCISCO: Wal-Mart, the world's biggest retailer, and Google, the internet's predominant search engine, are teaming up in an attempt to challenge Amazon's growing dominance in online shopping.  The venture, announced early…