Saturday, August 13, 2022

Snickers maker apologises for advertisement

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Mars Wrigley, makers of the Snickers candy bar, apologised on Friday for a Snickers product launch which Chinese social media users said suggested that Taiwan was a country.

Videos and pictures of an event promoting a limited edition Snickers bar that was said to be only available in the “countries” of South Korea, Malaysia, and Taiwan went viral on Chinese microblogging platform Weibo on Friday.

Mars Wrigley on its Snickers China Weibo account published an apology and said the relevant content had been amended.

 

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A post shared by Mars Wrigley (@marswrigley)

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