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Online ad revenue at risk in war on 'click fraud'

NEW YORK/BOSTON: A growing number of U.S. companies, including MillerCoors and AIG, are stepping up the battle against online ad fraud by demanding proof that their ads have been seen by real people instead of computers hijacked by cybercriminals.

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Tag: DoubleVerify

Online ad revenue at risk in war on 'click fraud'

BREAKING NEWS

Modi calls rivals pro-Muslim as election campaign changes tack

In visit to Karachi, Iranian President conferred honourary PhD degree

Missing persons issue can’t be resolved overnight, says Azam Tarar

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