Thursday, September 29, 2022

Tennis Champion Naomi Osaka bags $8.5M Adidas deal


TOKYO: After beating Tennis Champion Serena Williams in the US open Women’s final, things are looking up for Naomi Osaka of Japan.

Recently the tennis star signed a whopping $8.5 million endorsement deal with Adidas. making it the biggest deal ever offered to a female athlete.

Though comparatively it is still less than what Adidas offers it male athletes.

Still the 20-year-old’s deal is quite noteworthy as is secures the young Athletes future growth potential.

Soccer star David Beckham has a lifetime contract with Adidas worth $160 million. The company still uses Beckham in its ads even though he retired from professional soccer in 2013.

Tennis player Roger Federer is the seventh highest-paid athlete in the world, according to Forbes, with 2018 winnings of $12.2 million and endorsements totaling $65 million.

Serena Williams, who Osaka defeated in spectacular and controversial fashion at the Open, has a $40 million contract with Nike as well as numerous other endorsement deals. Williams brought in a total of $18.1 million, including winnings and deals with more than a dozen sponsors in 2018, according to Forbes.


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