Royal Mail and TikTok Shop form partnership

British postal company Royal Mail on Friday announced a partnership with TikTok Shop, allowing sellers on the social media platform’s e-commerce arm, TikTok shop, to access its delivery network, including parcel collection and drop-off services across the UK.

Britain’s media regulator set new minimum acceptable delivery deadlines for Royal Mail, changed some existing targets to prevent long delays, and launched a review of pricing and affordability to address concerns of rising stamp prices.

Royal Mail, which is trying to modernise its business as it shifts its focus to parcels, has been fined roughly $20 million over the last two years by Ofcom for failing to meet delivery targets.

“Urgent reform is needed for the universal service to survive,” Ofcom said in a statement, laying out revised goals for Royal Mail that the regulator said would help the postal service save up to 425 million pounds ($578.3 million).

Royal Mail must now ensure that 99% of mail is delivered no more than two days late. Delivery targets for First Class mail have been cut from 93% to 90% delivered next-day and for Second Class mail from 98.5% to 95% delivered within three days, Ofcom said.

From July 28, Royal Mail will be allowed to deliver Second Class letters on alternate weekdays while still aiming for deliveries within three working days of collection, the regulator added.

“Our research suggests that affordability and reliability are more important to people than speed of delivery, but they value having a next-day service available for when they need to send the occasional urgent item,” Ofcom said.

It plans to launch a consultation to follow up on its pricing and affordability review next year.

In a response to the new measures, Martin Seidenberg, Group CEO of Royal Mail’s parent company International Distribution Services, said he welcomed the Ofcom announcement.

“It is good news for customers across the UK as it supports the delivery of a reliable, efficient and financially sustainable universal service,” he said in a statement.