TDAP to Participate in ‘Ambiente 2025’

The leading international consumer goods fair, Ambiente, is set to be held from 07-11 February, 2025 in Frankfurt am Main, Germany.

The fair will offer a unique spectrum of products for the table, kitchen, and housewares, stationery and gifts, decorative articles and interior design concepts, and furnishing accessories.

The last edition of the fair in 2024 hosted over 4,928 exhibitors from 170 countries and attracted around 140,000 buyers from all around the world.

The top 10 visitor countries included Italy, France, Great Britain, USA, Netherlands, Spain, Turkey, Poland, Greece, and Korea.

In the 2024 edition, 9 exhibitors from Pakistan showcasing their products. 03 participated directly, and 06 participated through TDAP, including Anaya Salt Craft, RM Salt, Utopia Industries, Polyset Industries, Saba Kitchenware, and Sana Traders.

The Trade Development Authority of Pakistan (TDAP) is providing subsidized stalls to boost the exports of handicrafts, decoration items, and kitchen accessories.

With the subsidy provided by TDAP, each stand is available for only Rs. 780,000, while the cost of a direct stand is approximately Rs. 2,000,000.

The last date to apply through TDAP is 30th July 2024.