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National Foods attracts overseas Pakistanis with Brainchild second-party data marketplace

The campaign click-through rate (CTR) grew between 4% to 18% after the usage of second-party data, with a focus on targeting expatriate Pakistanis

Brainchild launches 2nd party data hub through premium publisher partnerships

Brainchild Communications Pakistan (BCP) has created a 2nd party data hub through its partnerships with premium publishers across Pakistan
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